Bupa opens new format store in regional NSW

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Bupa has opened a new format store in a key regional town that incorporates its health insurance, optical and hearing offering.

Bupa said the 'hybrid' store in Wagga Wagga is designed to serve as a ‘one-stop-shop’ and represents the culmination of many months of planning.

The new store was officially opened by Mayor Councillor Greg Conkey OAM while a 'Welcome to Country', smoking ceremony and musical performance was delivered by Wiradjuri elder Auntie Kath Withers and the Wiradjuri Community Connections Aboriginal Corporation.

According to Bupa Optical and Hearing director, Guneet Sawhney, “Bringing this concept to Wagga Wagga enables us to provide the community with added convenience and an improved level of service and care.

“Delivering a seamless customer experience has been at the heart of the development of this store and our team members have been extremely enthusiastic about a new model of service. We are confident that it will be very popular with the local community.”

Bupa Health Insurance Retail Director, Chris Carroll, said the new store reinforced the company's commitment to the Wagga community.

“We want to make health insurance a more personalised, simple and relevant experience for our customers. This store gives customers more choice in how we can help; for many people the convenience of the internet or the phone will be preferred but for those in Wagga who want to talk to someone in person, we’re here,” said MrCarroll.